Next to Now for Thursday, August 18

  ARIANNA HUFFINGTON LEAVES HUFF PO A chain of acquisitions that started with Huffington Post being bought  by AOL, then AOL being bought by Verizon made this a likely scenario, but now it’s official: Arianna Huffington is leaving the site she founded in 2005 to concentrate on her health and wellness startup Thrive. We’ll have […]

Next to Now: The View from Here

Thanks to Digital Book World for hosting another engaging conference on the state of the art of book publishing in a digital world. Verso’s Tom Thompson enjoyed the smart, focused crowd on hand for his Master Class on Paid Digital Media and the packed audience for his panel on the Book-Buyer’s Journey with deeply insightful colleagues […]

Next to Now: The Structure of Innovation

This week, the articles that caught our eye were about innovation in targeting and storytelling.   ONLINE VIDEO: IT’S NOT JUST MILLENNIALS Once predominantly the province of Millennials, online video watching has now stretched to include Gen X as well: “The average consumer between the ages of 16 and 45 watches 204 minutes of video […]