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IN BRIEF
- Through its new partnership with AdSwerve, Verso Advertising gains a significantly improved level of direct in-house control over the entire ad serving process on behalf of its clients
- Verso now can deliver state-of-the-art verification, standardization, and post-click tracking of campaign data across all the relevant measurement categories (CTR, CPM, CPC, CPA, etc.) on a daily basis
- All these improvements are delivered at a minimal increased cost to the client
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Verso Advertising is pleased to announce the next stage in the continuing evolution of our digital services. We are now offering all of our clients the benefits of a third party server for digital campaigns through a new agreement with AdSwerve, a provider of DoubleClick for Advertisers ad hosting and reporting. Continue reading →